Why attend the Employer Relations Accelerator?
- Boost your impact with employers
- Expand your expertise
- Collaborate with employer relations peers
In conjunction with the CEIA Annual Conference, CEIA conference participants will receive a 20% registration discount.
Do you have the skills and tactics to build a robust employer relations strategy?
This program will provide expertise, roundtables, and facilitated discussions to support your growth in employer relations.
Topics will include:
Understanding the employer relations ecosystem
Turning your understanding of employers into a competitive advantage
The interconnectedness of marketing, sales, and service in employer relations
Collaborating on today’s ER challenges
Improving student engagement to improve event outcomes
Exchanging best practices with other schools
Building a more consultative approach to employer engagement
Creating your action plan
Program Schedule
Wednesday, April 9th, 2025
8:30 - 9:00 am
Registration & Breakfast
9:00 - 9:15 am
Welcome & Introductions
9:15 - 10:00 am
Clarifying Your Strengths and Challenges in Employer Relations
10:00 - 10:15 am
Break
10:15 - 11:00 am
Defining Your Goals, Objectives, and Criteria for Success
11:00 - 11:15 am
Break
11:15 am - 12:00 pm
Driving Results with Marketing, Sales & Service
12:00 - 12:30 pm
Creating High Impact Employer Activities
12:30 - 1:30 pm
Lunch
1:30 - 2:00 pm
Enhancing Your Interactions with Employers
2:00 - 2:30 pm
Communicating Your Students’ Unique Strengths and Qualities
2:30 - 2:45 pm
Break
2:45 - 3:15 pm
Addressing Barriers to Success
3:15 - 3:45 pm
Measuring Your Impact
3:45 - 4:15 pm
Creating Your Action Plan
4:15 - 4:30 pm
Closing Remarks
Lead Facilitators
Graham Donald
Brainstorm Strategy Group
President & Founder
Jennifer Powell
Brainstorm Strategy Group
Director of Programs and Community Engagement
Registration Rates
If you are registered for the CEIA Conference, please use this code CEIA20 to get 20% off the rates below.
Individual
$445$595
per person
Early-Bird rate valid until
December 20th, 2024
Group of 3 to 4
$356$476
per person
Early-Bird rate valid until
December 20th, 2024
Group of 5 or more
$311.50$416.50
per person
Early-Bird rate valid until
December 20th, 2024
No refunds will be provided within three weeks of the program. Cancellations three weeks or more before the event date will be refunded less a $100 administration fee.
Substitutions from the same organization are welcome at no cost up to three weeks before the event date.
Venue & Accommodations
The event is taking place at The Westin La Paloma Resort & Spa, 3800 E. Sunrise Drive, Tucson, Arizona 85718.
Reference the “CEIA Conference” when booking accommodation. The CEIA Conference Hotel Registration Rate is $229/night + 12.05% tax (plus $5 reduced daily resort charge + tax)*
*Please note that the hotel room rates are subject to applicable state and local taxes in effect at the time of check-in.
Deadline for Conference Hotel Registration Rate: 5:00 PM (local Mountain Time), March 13, 2025. Book early to ensure there’s space for you!
Online Reservations: Passkey Event – CEIA Annual Conference
Who can I contact if I have more questions?
Contact Julie Rahmer, Learning, Research & Engagement Lead at julie@brainstorm.ca with any questions or concerns you may have.
Leading employers, universities and colleges rely on Brainstorm for strategic advice, informative insights, and practical professional development.
Programs & Events
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