Canada’s Future Workforce
Top Employer Awards

Powered by More Than 20 Years of Student Research

Canada's Future Workforce Top Employer Awards are based on the annual Brainstorm Student Interests Survey, Canada's most comprehensive study of post-secondary students' interests, experiences, priorities and expectations.

For more than 20 years, nearly 400,000 college and university students across Canada have participated in Brainstorm's research, sharing their perspectives on their educational experiences, career aspirations, employer preferences, workplace expectations, and future plans.

As part of the research, students identify and rank the employers they would most like to work for. These evaluations form the basis of Canada's Future Workforce Top Employer Awards, providing a uniquely student-driven measure of the organizations building the strongest employer brands among Canada's future workforce.

What the Rankings Reveal

The rankings provide insight into:

• Which employers students most want to work for
• How employer preferences vary across academic disciplines
• Which organizations are building the strongest employer brands among Canada's future workforce

Go Beyond the Rankings

The rankings are just one application of the insights available through the Brainstorm Student Interests Survey.

Organizations can request customized research to better understand specific student populations, academic disciplines, employer brand perceptions, competitive positioning, and emerging career trends.

Strengthen Your Employer Brand

Employers looking to translate these insights into a stronger campus recruitment strategy and employer brand can work with our employer branding and activation partner, Flint & Steel Inc.

Flint & Steel can help you understand how students perceive your organization, benchmark your employer brand against competitors, and turn research insights into action.

For more information, contact Jay Kipps at jay@flintandsteelinc.com.

Promoting your award

Organizations recognized in the rankings can access complimentary digital marketing assets and a media kit to help celebrate and promote their achievement.

To request your award package, contact Jay Kipps at jay@flintandsteelinc.com.

Past Awards

2025

2024

2023