Formerly known as the Campus Recruiting Forum
Essential training for every early talent acquisition professional.
Your key to attracting, engaging, and hiring student & new grad talent.
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Discover new strategies, tactics, and best practices at the Campus Recruitment Academy
Accelerate your learning
Two days of training that delivers
years of ROI.
Understand the big picture
Make informed decisions based on a deeper
understanding of what works.
Learn from the experts
Make connections with peers
and learn from the best.
The Micro-Credential for Campus Recruitment Professionals
The Campus Recruitment Academy is a micro-credential training program for every campus recruiter or early talent acquisition professional who wants to up their game, improve their outcomes, and advance their career.
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The Campus Recruitment Academy is recognized by SHRM to offer Professional Development Credits (PDCs) for SHRM-CP® or SHRM-SCP® recertification activities.
What if your campus team doesn’t
have the right training?
You can’t attract the best
applicants
Money and resources
are wasted
The talent you need accepts
opportunities elsewhere
In this fast-paced program, we cover all the essentials
Strategic campus planning
Making your business case to leaders and hiring managers
Fundamentals of leadership, co-op, and internship programs
Target school selection and strategies
Understanding employer branding & your employer value proposition
Building awareness on campus – in person and virtually
Developing effective campus partnerships today
Maximizing your website, social media & 3rd-party tools
Creating impactful events & activities
Embracing diversity, equity and inclusion
Managing the candidate experience and eliminating reneges
Creating Your Action Plan
Understand the Campus Talent Ecosystem™
The program's curriculum is built around the Campus Talent Ecosystem™ Model. The Model provides context and structure for your learning as well as a pathway to better understand how to become more successful on campus.
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Program
Day Two
Selection
Target Campus Selection
Experience
Managing the Candidate Experience
Metrics
Benchmarks, Metrics and Evaluation
Awareness
Differentiating Your Brand on Campus: Improving Engagement & Conveying Culture
Awareness
Effective Student Engagement: The View from the Front Line
Mechanics
Leveraging Technology, Systems and Processes
Planning, Performance & Pipeline
Succeeding with Diversity Recruitment On Campus – Part 1
Planning, Performance & Pipeline
Succeeding with Diversity Recruitment On Campus – Part 2
Planning, Performance & Pipeline
Creating Your Action Plan
Explore the 10 Factors that Drive Campus Recruitment Success
During the program, you'll use the Campus Talent Scorecard™ to examine your campus recruiting programs and processes in a systematic way that will help you identify your strengths and discover opportunities for improvement.
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Create your Action Plan
Leveraging your learning throughout the program, you'll be well positioned to develop your Action Plan. You'll draft your plan to ensure your participation in the program results in real change in your work and a positive impact on the hiring outcomes of your organization.
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More than 500 professionals have graduated from the program from these and many more top employers:
Presenters
Fall 2023 Facilitators & Panelists
Ashley Silva
Global Atlantic Financial Company
AVP, Talent Acquisition
Chris Milliken
Merrimack College
Director, Corporate Strategy and External Affairs
Dan Black
Ernst & Young LLP
Global Leader, Talent Attraction & Acquisition
Deborah Liverman
MIT
Executive Director, Career Advising & Professional Development
Elina Feldman
Pepsi Co.
Manager, Campus Operations & Project Management
Graham Donald
Brainstorm Strategy Group Inc.
Founder & President
Jennifer Powell
Brainstorm Strategy Group Inc.
Director, Community Engagement
J. Seldric Blocker
New York Life Insurance Company
Corporate Vice President, Head of Programmatic Recruitment
Karin Hanson
Michigan State University
Director, Employer Relations and Communications Career Services Network
Kathryn Aho
Senior Talent Acquisition Specialist
Mastercard
Manny Contomanolis
Harvard University
Director, Mignone Center for Career Success
Martha Day Sandford
Boston University
Executive Director, Industry Relations
Mary Scott
Scott Resource Group
Founder and Managing Consultant
Maura Quinn
Liberty Mutual Insurance
VP, University, DEI & Talent Acquisition Programs
Elizabeth Chominski
University of Illinois at Urbana-Champaign
Director of Corporate Partnerships
Nicole Furnia
ABB
Director of University Relations, Early Talent & Employer Branding - US & Americas
Sean Treccia
KPMG
Director of Global Student Recruiting Programs, Marketing & Diversity
Veronica N. Rahim
Purdue University
Director of Employer Engagement Center for Career Opportunities (CCO)
Where & When
Choose your preferred city and dates for the next cohorts of the
Campus Recruitment Academy:
FAQs
Frequently asked questions
Is the Campus Recruitment Academy right for me?
If you’re in a role that includes campus recruitment or early talent acquisition then yes, the Academy is absolutely right for you! You will discover new tools and strategies for tomorrow, tactics and best practices along with making connections and discovering resources that will support your success and help you to exceed your recruitment goals and advance your career!
What time does the Campus Recruitment Academy start each day?
The Academy begins at 8:30 AM and ends at 5:00 PM each day.
What is included in my registration?
Continental breakfast, lunch and coffee breaks each day.
Is this program entirely in person, virtual or hybrid?
The program is entirely in person. You can be confident knowing that the Academy team is taking all public health measures very seriously and we will follow and request that our delegates follow guidelines at all times.
Is the Fundamentals of Campus Recruiting program still available?
The Campus Recruitment Academy is an expanded version of the former Fundamentals of Campus Recruiting program and has replaced the Fundamentals program.
If I attended the Fundamentals of Campus Recruiting program in the past, should I register?
The program has undergone major revisions in the past few years. If you attended the program prior to 2021, you'll gain tremendously by joining the program this year.
Who can I contact if I have more questions?
Contact Jennifer Powell, Director of Community Engagement at
jennifer@brainstorm.ca with any questions or concerns you may have.
Testimonials
Ruben Colon Velazquez
Early Careers Program Lead, Mondelez International
"The event is a must for University Relations leaders. The perfectly curated program not only tackled the fundamentals of this profession, but it also offered great insights into current trends and opportunities in the industry. The Forum served as a great networking event, as I was able to meet great peers and share best practices with them. This was, by far, the most well-rounded conference about campus recruiting I have ever attended, and I strongly recommend it!"
Megan B. Echols
Campus and Conference Recruiter, Rentokil Terminix
"I had an amazing time as a first-timer at the Campus Recruiting Forum. Not only did I walk away with great strategies to push my organization forward in the campus recruitment space, but I also walked away with a solid new network of colleagues to learn and grow from. Extremely thankful for the opportunity to learn from such a dynamic group of industry-leaders over a two-day period!"
Ashley Silva
AVP, Early Career, Global Atlantic Financial Corp.
"The Campus Recruiting Forum was a fantastic opportunity to network with other early career professionals, discuss strategy and challenges, and learn actionable ways to make our programs better. I highly recommend this to anyone who is starting a campus recruiting strategy or scaling your program. There is something for every program. It was a great two days of learning and connecting!"
Katie Schwartz
Manager of Campus Recruitment Program, Buro Happold
"Great content packed into two days of programming! A lot of strong takeaways as we wrap up our intern program and plan for fall virtual recruitment!"
Melissa Rutledge
Talent Acquisition Director & Campus Recruiting Lead, Point B
"This program is a great resource especially for employers of any size who are looking to create a campus recruiting program or enhance their existing program. The opportunities to network with campus contacts and other employers is invaluable."
Samantha Odizor
Campus Recruiter, FTI Consulting
"Knowledgeable instructors and great group discussion. Excellent for both beginners and experienced recruiters alike."
Vincent Gavigan
Manager of Emerging Professionals & University Relations, Fox Rehabilitation
“This event was so valuable, the combination of fundamentals and employer experts provided a real world applications that we are looking to implement immediately. Opportunity to network was invaluable.”
Michelle Fox
Senior Campus Talent Acquisition Specialist & Team Lead, Langan Engineering
“There’s no other program that walks you through exactly what you need to know to start an online store fast, written by someone who has built several 7-figure ecommerce businesses from scratch. What’s more, everything has been broken down in step-by-step detail with real action plans including finding your niche.”
Fall 2023 Sponsors
If you're interested in sponsoring the Fall 2023 Campus Recruitment Academy,
please contact Jennifer Powell.
Host Sponsors
Event Sponsors
Visiting this site from Canada?
Would you like to go to the Campus Recruitment Academy Canada website?
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