Where & When

Dates & Times

Venue

Sheraton Hamilton Hotel

116 King Street West, Hamilton, ON, L8P 4V3, Canada

Hotel Reservations

The SEMM Conference will take place at the Sheraton Hamilton Hotel, conveniently located just 20 minutes from the Hamilton International Airport, 45 minutes from Toronto Pearson International Airport and accessible by public transportation, including GO Transit.

Our special group hotel room rate is $179 plus HST and is available on a limited basis until March 15, 2026 for rooms booked from April 6 to April 10, 2026.

For a smooth reservation process, it is highly recommended that all guests book using the following link: https://www.marriott.com/event-reservations/reservation-link.mi?id=1751906468036&key=GRP&app=resvlink.

Reservations can also be made by contacting Sheraton’s 24 hour, toll-free reservations at 1-888-627-8161 and asking for the “SEMM Conference” group block.

Parking

Overnight parking for guests is $15.95 per car per night. For non-overnight guests is $2.50 per 30 minutes to a daily maximum of $12.00 flat until 6:00 pm; evening rates are an additional $5.00 after 6:00 pm or on Sundays.

Parking is not owned or managed by the Sheraton, and rates are subject to change without notice at any time.

Air Travel

This year we have secured discounts on Air Canada, Porter Airlines, and WestJet flights landing at Pearson International Airport (YYZ), Billy Bishop International Airport (YTZ) and John C. Munro Hamilton International Airport (YHM).

Air Canada

Promotional Code: V6JTUNW1

Bookings can be made to the following cities using the promotional code above:

• Pearson, YYZ (CA)
• Billy Bishop, YTZ (CA)
• Hamilton, YHM (CA) *see note below.

To book a flight with a promotion code, access aircanada.com and enter the promotion code in the Promotion Code Box.

Discounts

• For North America, 5% applies on standard fares, 10% on flex fares & higher.
• For International Travel, 10% on standard fares & higher.

Restrictions

• The travel period begins Tuesday, March 31, 2026 and ends Thursday, April 16, 2026.
• Travel is valid Monday, Tuesday, Wednesday, Thursday, Friday, Saturday, Sunday.

*Note: Air Canada does not fly directly to Hamilton. A bus is added to each flight itinerary and has a flight number; passengers pick up their bags at Pearson and head to the bus from there.

WestJet

Website Coupon Code: 6R0G9RE

Travel Agent Promo Code: YBS95

Bookings can be made to the following cities using the promotional code above:

• Pearson, YYZ (CA)
• Billy Bishop, YTZ (CA)
• Hamilton, YHM (CA)
• Kitchener-Waterloo, YKF (CA)

Discounts

• 5% off Econo* and 10% off EconoFlex and Premium fares for travel within Canada
• 2% off Econo*, 5% off EconoFlex and 10% off Premium base fares for guests travelling Trans-border.
• No discount will apply to Basic or Business class bookings.

To take advantage of this offer, you will need the discount code listed. Please visit www.westjet.com/conventions to make a booking online.

Applicable Rules

• The travel period begins: 3/31/2026
• The travel period ends: 4/16/2026

Porter Airlines

Porter is offering up to 10% off available base fares (with the exception of the lowest class fare during a public seat sale) for travel to and from the 2026 SEMM Conference. The discounted fares are available for booking from July 18, 2025, to April 6, 2026 and are available for travel:

• From: All Markets To: Toronto (YTO)
  • From: 04 Apr 26 To: 08 Apr 26
• From: Toronto (YTO) To: All Markets
  • From: 08 Apr 26 To: 12 Apr 26

*Note: YTO includes all local Toronto airports, including: Pearson, Billy Bishop & Hamilton.

Please book online at https://www.flyporter.com/en-ca/?promocode=SEMM26 or through your travel agent using promo code SEMM26.

Hamilton Dine-Around Guide

Explore the City’s Best: Local Flavors within Walking Distance

The downtown core of Hamilton is home to some of the best culinary experiences in Ontario. Whether you are looking for a high-energy team dinner, a quiet spot for professional networking, or a classic pub atmosphere, we have categorized the local "hubs" all within a short walk of the Sheraton Hamilton Hotel.

Pro-Tips for Attendees:

• Reservations: Hamilton’s downtown core is very popular on weekday nights. We highly recommend booking ahead via OpenTable or calling the restaurant directly.
• Dietary Needs: Most King William restaurants are very accommodating. The Mule is a safe haven for Gluten-Free diners!

The King William "Restaurant Row" (5-Minute Walk)

Walk East on King St and turn left on King William. This street is the city's premier dining hub.

• The Mule: A lively, high-energy spot for gourmet tacos. Bonus: The entire menu is 100% gluten-free.
• Berkeley North: Sophisticated West-Coast-inspired dishes and incredible cocktails. Perfect for a quiet professional dinner.
• Hambrgr: Locally sourced, over-the-top gourmet burgers and a massive craft beer list.
• Sagarmatha Curry Palace: Authentic, award-winning Indian and Nepalese cuisine in a cozy, welcoming atmosphere.

James Street North & King Street (Steps Away)

Head out the front doors and explore the "main drag" for local favourites.

• The French: Located right at King and James. A bright, beautiful bistro specializing in elevated French-Italian classics.
• The Diplomat: Directly across the street. Globally inspired small plates and a stunning, trendy interior.
• Born & Raised: A 7-minute walk North on James. Wood-fired pizzas and fresh oysters from a Top Chef Canada finalist.

The "Local" Experience (10-Minute Walk)

For a more relaxed, pub-style vibe, head south to Augusta Street.

• The Ship: A Hamilton institution. Famous for craft beer, fish and chips, and a cozy "hidden gem" feel.
• Pheasant Plucker: Your go-to traditional British pub for a relaxed pint and classic comfort food.

Hess Village (10-Minute Walk)

Pedestrian-friendly streets are lined with patios and unique architecture. A great spot for a casual evening stroll followed by a great meal.

• The Gown & Gavel: A neighborhood staple featuring a massive, multi-level patio and a historic interior. It offers a classic pub-style menu with elevated appetizers, burgers, and salads—perfect for a social "drinks and apps" vibe.
• Electric Diner: An 80s-themed neon diner that is high-energy and nostalgic. It is an excellent choice for a vibrant group dinner featuring "comfort food with a twist," including gourmet sliders, loaded tots, and famous milkshakes.
• Amigos: A casual, local favorite specializing in Cali-Mex inspired comfort food. Think tacos, burritos, and great vegetarian options in a relaxed, "no-fuss" environment.
• The Moodys: Located right at the entrance of the village, they specialize in arcade vibes and pizza—great for a late-night bite or a casual team hangout.

Explore Hamilton & Ontario

Whether you're arriving early or staying a little longer after the conference, both Ontario and Hamilton offer a wealth of experiences worth exploring. From the historic charm of Dundurn Castle to the natural beauty of over 100 waterfalls tucked into the Niagara Escarpment, Hamilton is a city that surprises and delights. And beyond the city, Ontario invites you to explore wine country, lakeside towns, and cultural landmarks—all within easy reach. Make the most of your visit and turn your conference trip into a memorable getaway.