New York, NY | Dec 2, 2025

Campus Recruitment Forum

Campus Recruitment Forum

Discover What Works Now in Early Talent Attraction.

Stay Ahead of Campus Recruitment Trends

Discover the latest insights on student preferences and strategies to engage early talent effectively.

Practical Strategies for Real Results

Get actionable tactics to optimize your campus recruitment efforts — even when resources are limited.

One-Day, High-Impact Learning

Join industry professionals for a focused, practical conference designed to help you succeed today and in the future.

Register Now

Tuesday, Dec 2, 2025

Are you up on the trends and changes that impact your success on campus?

Are you implementing proven best practices to attract and engage the best young talent for your company?

Students & grads are always changing. The risks of not staying up-to-date are many:

  • Misalignment of your messaging with the preferences of today’s students
  • Inefficient recruitment processes that waste resources and fail to convert candidates
  • Competitors attracting the top talent that you should be hiring
  • Failure to attract the diverse talent your workforce needs
  • Students reneging on accepted offers
  • Hiring managers not impressed with the talent you attract

Attending the Campus Recruitment Forum equips you with the latest insights and strategies to mitigate these risks and secure the talent your organization needs.

9:00 - 9:30 am

Registration & Breakfast

9:30 - 10:00 am

Welcome & Introductions

Graham Donald

Brainstorm Strategy Group

10:00 - 10:45 am

The Early Talent Edge: Building a Better Candidate Journey

Candidate experience has emerged as a top priority for many early talent recruiting teams. It can impact multiple areas including employer brand...

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Candidate experience has emerged as a top priority for many early talent recruiting teams. It can impact multiple areas including employer brand and reputation, talent attraction, candidate retention and engagement, efficiency and bottom line.

During this session we will discuss some key areas of candidate engagement, ideas for improvement and tools available to assist in improving this process for your teams. Participants will walk away with some actionable strategies to enhance their overall recruiting efforts.

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Nicole Furnia

ABB Inc.

10:45 - 11:00 am

Break

11:00 - 11:45 am

Through the Students' Lens: Data-Driven Insights on Recruiting Technology and AI

Join consultant Mary Scott in a data-driven exploration of how students assess employers’ current use of technology throughout the recruiting process...

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Join consultant Mary Scott in a data-driven exploration of how students assess employers’ current use of technology throughout the recruiting process. Access unbiased research that explores candidates’ attitudes, preferences – and experiences with – recruiting platforms and tools. And discover – through the students’ lens – the impact of artificial intelligence [AI] during their job search. Expect findings – mapped to unfiltered data – you won’t hear elsewhere!

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Mary Scott

Scott Resource Group

11:45 am - 12:00 pm

Break

12:00 - 12:45 pm

Cracking the Code: Boosting Student Engagement in Employer Events

Getting students to show up—and stay engaged—is tougher than ever. Competing priorities, packed schedules, and shifting expectations make it...

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Getting students to show up—and stay engaged—is tougher than ever. Competing priorities, packed schedules, and shifting expectations make it challenging for employers to capture student attention. In this panel, experienced career services leaders will share front-line insights on what’s working, what’s not, and what’s next.

  • What strategies are breaking through and actually drawing students in?
  • What common missteps do employers make when trying to engage students?
  • How can recruiters better reach and include underrepresented student populations?
  • What role should the career office play—and how can employers partner more effectively with them?
  • Looking ahead, what changes will shape student engagement and campus recruitment in the coming years?

For recruiters, it’s a chance to hear directly from the people closest to students about how to boost turnout and impact. For employer relations professionals and career staff, it’s an inside look at how to build stronger partnerships that drive better outcomes for everyone.

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Justyn Makarewycz

Baruch College

Additional panelists to be announced.

12:45 - 1:45 pm

Lunch

1:45 - 2:30 pm

Hot Topic Roundtables

These interactive roundtables are designed to spark in-depth conversations on the most pressing issues and emerging trends in campus recruitment...

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These interactive roundtables are designed to spark in-depth conversations on the most pressing issues and emerging trends in campus recruitment. Participants will have the opportunity to share experiences, exchange ideas, and explore practical strategies for connecting with student talent in a rapidly evolving landscape.

We'll explore topics such as:

  • Attracting the right candidates
  • Developing your employer brand on campus
  • Hiring earlier and/or more quickly
  • The Impact of AI on recruitment/selection
  • Maximizing your website, social media, and other communications
  • Creating impactful events/activities
  • Leveraging data analytics
  • Diversity, Equity, and Inclusion (DEI) initiatives

Join us for candid, solutions-focused discussions with peers who get it.

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2:30 - 3:15 pm

Moving from Order Taking to Talent Advisory: Best Practices for Building Strategic Hiring Manager Relationships

To truly drive impact in campus recruitment, recruiters need to move beyond fulfilling requests and become trusted talent advisors. This hands-on workshop will explore...

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To truly drive impact in campus recruitment, recruiters need to move beyond fulfilling requests and become trusted talent advisors. This hands-on workshop will explore how to elevate your role and build stronger, more strategic partnerships with hiring managers.

Topics include:

  • How to educate stakeholders and align expectations through multi-channel communication
  • Running effective intake calls that set the stage for collaboration and buy-in
  • Establishing realistic timelines and service-level agreements (SLAs) for student hiring
  • Using market data to influence decisions and guide hiring strategy
  • Leveraging functional pipelines to support long-term talent planning

Walk away with practical tools and strategies to strengthen hiring manager relationships and lead more strategic, insight-driven recruitment conversations on campus.

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Cheri Hurtubise

Siemens Healthineers

3:15 - 3:30 pm

Break

3:30 - 4:00 pm

Session TBA

4:00 - 4:45 pm

Employer Panel: Trends, Tensions & What’s Ahead

The early talent hiring landscape is shifting fast—AI, evolving student expectations, and changing workplace norms are creating new challenges and opportunities for campus recruitment...

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The early talent hiring landscape is shifting fast—AI, evolving student expectations, and changing workplace norms are creating new challenges and opportunities for campus recruitment. In this panel, campus recruiters and talent leaders will share candid insights into how they’re adapting strategies, engaging students, and planning for what’s next.

  • What’s the biggest shift you’ve seen in student expectations or recruiter strategies?
  • How do you make the case to maintain your campus programs when it seems AI is consuming entry-level roles?
  • How do you strike a balance between efficiency and building authentic student connections?
  • What do you wish more schools understood about your recruitment needs?
  • What changes could lead to better outcomes for employers, schools and students?

For recruiters, it’s a chance to hear what’s working on the ground and how peers are navigating today’s realities. For employer relations professionals, it’s an inside look at what employers need from campus partners to build stronger, more effective recruitment outcomes.

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Maura Quinn

Liberty Mutual Insurance

Liz Langemak

Verizon

Sarah D'Angelo

Marriott

4:45 - 5:00 pm

Program Wrap-Up and Next Steps

Graham Donald

Brainstorm Strategy Group

Additional presenters will be announced soon.

Graham Donald

Brainstorm Strategy Group

Founder & President

Mary Scott

Scott Resource Group

Founder

Maura Quinn

Liberty Mutual Insurance

Vice President, Early Talent Acquisition & Engagement Programs

Nicole Furnia

ABB Inc.

Director - University Relations, Early Talent and Employer Branding, US & Americas

Seldric Blocker

New York Life Insurance Company

Corporate Vice President, Head of Programmatic Recruitment

Cheri Hurtubise

Siemens Healthineers

Head of University & Diversity Recruiting, Americas, Talent Acquisition Manager

Sarah D'Angelo

Marriott

Director, Talent Acquisition + University Recruitment

Liz Langemak

Verizon

Associate Director, US University Relations

Justyn Makarewycz

Baruch College

Deputy Director, Employer Relations, Zicklin School of Business

"This program is a great resource especially for employers of any size who are looking to create a campus recruiting program or enhance their existing program. The opportunities to network with campus contacts and other employers is invaluable."

Melissa Rutledge

Senior Manager, Talent Acquisition, Exemplis LLC

"Not only did I walk away with great strategies to push my organization forward in the campus recruitment space, but I also walked away with a solid new network of colleagues to learn and grow from. Extremely thankful for the opportunity to learn from such a dynamic group of industry-leaders!"

Megan B. Echols

Campus and Conference Recruiter, Rentokil Terminix

"A fantastic opportunity to network with other early career professionals, discuss strategy and challenges, and learn actionable ways to make our programs better. I highly recommend this to anyone who is starting a campus recruiting strategy or scaling your program. There is something for every program."

Ashley Silva

VP Human Resources, Oak Hill Advisors

"You will leave the forum feeling more knowledgeable, rejuvenated, motivated, and inspired to elevate your campus recruiting initiatives."

Michelle Kelley

National Campus Talent Acquisition Manager, Langan Engineering & Environmental Services

"The Campus Recruitment Forum was filled with impactful information and insights on all things campus recruiting. I wasn’t sure what to expect going into this, especially being new to the campus recruiting world, but it did blow my expectations out of the water. I feel I walked out of the event as an entirely new & improved campus professional!"

Taylor Torrence

Campus Recruiter, UL Solutions

"The program is a must for University Relations leaders. The perfectly curated program not only offered insights into current trends and opportunities in the industry, but it was also a great networking event, as I was able to meet peers and share best practices. This was, by far, the most well-rounded conference about campus recruiting I have ever attended, and I strongly recommend it!"

Ruben Colon Velazquez

Early Career Program Lead, Mondelez International

Registration Rates

If you'd like to hold these rates while you secure the budget needed to attend,
please email Julie Rahmer at julie@brainstorm.ca.

Individual

$595$695

per person

Regular rate
valid until November 7th

Group of 2 to 4

$476$556

per person

Regular rate
valid until November 7th

Group of 5 or more

$416.50$486.50

per person

Regular rate
valid until November 7th

The event is taking place at Baruch College, Library and Information Technology Building (Building H on the Map), Room 750, 151 East 25th Street, New York, NY

Please see the campus map with directions, parking and subway information here:
https://www.baruch.cuny.edu/campus-map-and-directions/

There is no “official” hotel for the Forum. Delegates requiring accommodation are welcome to choose a hotel that suits their preferences.

Interested in exploring New York while you’re in the city? Check out New York City Tourism + Conventions at https://www.business.nyctourism.com/.

Contact Julie Rahmer, Learning, Research & Engagement Lead at julie@brainstorm.ca

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